CONCEPTO / CONCEPT
True mexican gastronomy for true Mexico lovers. This brand has a very special taste in each of it’s dishes.
This creative process focused in developing a visual communication identity that could make their customers like they were just in a mexican taquería. With illustrations and a mexican style typeface, confident messages based on the brand's voice tone, we conceptualized and designed a menu, illustrations and packaging for delivery inspired in real Mexico.
This project was designed in collaboration with @thewaveconcepts
